Top Pet Marketing Agencies in 2023

Trone is a renowned pet marketing agency based in the United States, dedicated to improving the lives of pets through insightful and instinctive marketing strategies. They pride themselves on their deep understanding of pet parents, retailers, and veterinary audiences, using this knowledge to benefit pets and their owners.

Their core values are rooted in their extensive industry experience, which they leverage to provide effective marketing solutions for pet care products and services. From cat litter to canine cancer treatments, their expertise spans a wide range of pet care areas.

Trone offers a variety of services, including pet care marketing, ecommerce marketing for pet products, pet food marketing strategy, and pet brand website design. They excel at creating positive brand experiences, whether the product is sold in a veterinary clinic or delivered to a pet parent's doorstep.

Their target audience primarily includes pet parents, veterinarians, and pet care retailers. They strive to make a real impact in these audiences' lives, helping pet brands stand out and build loyal relationships.

Pet Engine Marketing, established in 2019, is a professionally operated digital marketing agency based on a unique philosophy of local, small-town branding combined with top-tier marketing strategies. Their core dedication lies in driving success for independent pet stores.

Their expert team specializes in a range of services, including social media management, event promotion, loyalty leverage programs, email marketing, SEO, and eCommerce solutions. These targeted services, modeled after those used by retail giants, are aimed at fostering growth both online and offline.

Pet Engine Marketing is a reliable partner for independently-owned pet stores seeking consistent membership growth and community building. Their approach is particularly appealing for those who value a blend of big retail marketing tactics with a personalized touch that speaks to pet owners and their pets.

ReelPaws is a Chicago-based digital marketing agency, founded in 2012 by Alexander Mechlin and Andrea Fischetti. Specializing in filming companion animals, they bring together photography, videography, and animation skills alongside digital marketing expertise.

Their core values lie in their unique fusion of marketing acumen, impressive production capabilities, and profound pet expertise. With a bold and fun approach, they are dedicated to making the world a more 'paw-some' place, showing commitment in every project.

Offering specialized services, they assist with animal talent casting and connecting with pet influencers for commercial projects. Their 2,500-square-foot studio enables them to swiftly deliver content in-house. Moreover, they provide creative turnkey solutions to meet various budgets, and they are known for their quick project turnarounds.

Their ideal collaborators are those in need of engaging and shareable content to connect with pet lovers. As a partner, ReelPaws blends seamlessly with client teams, consistently surprising and delighting with their innovative campaigns. 

The Dog Agency, a globally recognized pet-focused marketing agency based in New York, is known for bringing valuable opportunities to both brand partners and influencers since its inception in 2015. Guided by principles of strategic creativity and inclusive representation, they offer unrivaled expertise in the niche industry. Notably, their services cater to a wide variety of pets and select professionals such as veterinarians, trainers, and groomers.

Their extensive range of services includes strategic planning, creative consulting, marketing campaigns, and event production, positioning them as a one-stop solution for unique marketing needs. They also proudly host PetCon, the world's largest pet convention, gathering pet enthusiasts from across the globe.

As a certified women-owned and minority-owned business, The Dog Agency is an ideal partner for brand managers, influencers, and pet-related businesses who value diversity and are looking to establish a robust presence in the pet industry.

Tiny Bully, established in 1988, is a renowned branding and marketing agency based in the US, specializing in the highly competitive pet sector with its trailblazing "We Get Pet" division.

Driven by a deep understanding of today's premium pet buyer, their purpose-built team underscores a unique blend of strategy, creativity, and two decades of expertise in the pet industry. They've demonstrated a commitment to delivering results through meticulous research and unparalleled knowledge spanning various pet categories.

The agency's specific services include brand building, launching and repositioning, notably within the pet sphere. Their work has transformed nascent brands into category leaders, invented brands defining the natural pet space, and launched pet tech wearables to new pet owners, always ready for the next challenge.

Tiny Bully works well with a broad range of clients, from small startups to large organizations, either acting as a standalone marketing department or seamlessly integrating into existing marketing teams, ensuring a collaborative and enjoyable partnership.

The Pet Marketing Agency is a full-service firm based in the USA specializing in pet industry marketing. Fueled by over 13 years of industry experience, their prime goal is to create bespoke marketing solutions that capitalize on emotions to tell your idea's unique story, resulting in optimal conversions. They pride themselves in focusing deeply on lead conversion, data collection, client experience and retention, branding & SEO. 

They offer various services like web design & development, E-commerce stores, mobile websites & apps, search engine optimization, branding, and social media management among others. They work with different members of the pet industry, from small one-person pet sitters to large manufacturers with a mission of stretching every dollar spent on advertising and promotion to yield maximum returns.

Great Pet Media is a distinct breed of digital media and marketing services agency located in the United States. Operated by the brains behind some of the most iconic pet brands and content platforms in the industry, they pride themselves on being more than just a pet project. Their core values consist of their commitment to innovation, creativity, and quality—a trifecta that enables them to build respected content destinations and influential pet brands. 

They offer a variety of services, ranging from media and publishing to brand and creative, to content and marketing. Great Pet Media has a broad reach into the pet-focused audience, routinely connecting brands with a massive and engaged community of savvy, passionate pet parents on social and online platforms for maximum impact. Their audience is mainly women (84%), aged between 35-64 (55%), highly educated (62%), and mainly visits their sites via a mobile device (72%). Great Pet Media helps your brand truly connect with your target audience members, gaining them the recognition and affinity they desire in a massive pet market.

Located in the United Kingdom, Brandshare is a leading marketing agency specializing in pet-related branding. Renowned for producing inspiring content, effective online campaigns, and branded digital content, the agency stands out as an award-winning firm in the pet marketing sector. At the core, Brandshare values innovation and a constant quest for perfection. Their approach is deeply rooted in viscerally understanding the unique needs and desires of their customer base, then designing their services to perfectly meet these needs. 

Their extensive array of services include social media marketing, web design, video production, magazine production, e-marketing campaigns, and content strategy formulation for pet-related brands. Their strength lies in their strategic and creative content, ensuring that their clients’ brands remain alive, fresh, and engaging. Brandshare's target audience is vast, ranging from small pet business sector to large pet businesses entities, seeking to establish a solid presence and brand recall in the pet marketing sector. 

With its base in New York, Singapore, and Malaysia, The Woof Agency operates as a pet marketing agency, specializing in scaling pet businesses to the next level. At their core, they are pet owners first, utilizing their understanding of the pet industry to generate effective growth strategies. They are known for their specialization and ability to deliver tailored solutions quickly. The Woof Agency provides a wide range of services including Strategy Development, Market Research, Influencer Marketing, and User-Generated Content & Content Creation. 

They offer profound expertise in building compelling brand stories, managing marketing campaigns end-to-end, conducting detailed product research, and creating content that converts. Their services are designed for companies that are ready to upscale their marketing efforts but find execution work time-consuming. For these businesses, The Woof Agency promises a long-term, growth-oriented partnership. Also, for companies with smaller marketing budgets, they provide a free self-serve platform, Pawjourr, for managing campaigns in-house.

Pawsible Marketing is a specialist marketing agency with over 20 years of experience, assisting pet-related businesses with their marketing and small business management needs. Founded by Leslie May, Pawsible Marketing prides itself on applying a combination of effective sales and marketing strategies, market data, product positioning along with innovative technology to drive business growth. They understand the intricacies of the pet industry and have a proven track record of transforming start-ups into successful ventures applying their customizable small business management, strategy, sales, and marketing plans. 

Services offered cover a wide spectrum, including business strategies, eCommerce/website integrations, social media management, product packaging and design, new product development, and event management. Target audience includes owners of pet-related businesses, from start-ups to established enterprises looking to expand their market presence, enhance their branding or seeking advice on business management. 

StreetDog Marketing is a digital branding and marketing agency based in Canada, helping pet businesses expand their online presence. They are experts in the pet industry niche, dedicating their experience and passion to developing personalized marketing strategies for each client. Their approach is to understand and leverage the importance of the human-animal bond in marketing strategies unique to pet-focused companies.

StreetDog Marketing offers a range of services tailored to the needs of pet businesses, including social media management, blog writing, website design, and video and photography content creation. Their social media management services aim to grow brand communities and engage with the right audiences for converting followers into customers. The blog writing services put forth ideas to prospective customers, while their website design services involve collaborative work with the clients to create the desired web presence. Furthermore, they harness the ability of video and photography content to engage consumer attention and enhance the brand. StreetDog Marketing mainly works with pet-focused companies, whether those in the early stages of brand establishment, logo creation, and website design, or further along needing guidance with their digital presence.

My Pet Agency, based in Paris, is the leading marketing agency specializing in incorporating pets into successful advertising campaigns. Priding themselves in their passion for animals, they have established a significant and influential reach by creating unique, high-impact marketing strategies. The team at My Pet Agency firmly adheres to an ethical charter emphasizing the well-being of animals. Their marketing services converge on boosting their clients' notoriety and the performance of communication strategies with transparency, control, and performance being their main pillars.

Their services include 360° influence campaigns, nano-influence operations, event-based activations, public and press relations, community management, and strategic planning with e-reputation consulting. They take measures to channel the unmatched power of animals into engaging communities, triggering customer acquisition, and spreading goodwill. My Pet Agency's target audience spans companies looking for a complete and personalized marketing campaign to talented animals seeking collaborations and partnerships. 

The Pets Agency is a unique marketing agency based in the UK that specializes in pet influencer marketing, globally. The agency has a deep passion for animals and prioritizes their welfare above all else. They aim to represent engaging pet talents across several social media platforms like Instagram, TikTok, Facebook, Twitter, and YouTube. The Pets Agency values animal welfare, effective client communication, and successful project delivery. 

The Pets Agency offers specific services such as developing engaging content for digital, social media, and broadcast campaigns. They cater to different media campaigns globally, including TV, film, print media, and live events. Their services also extend to providing specialist animals for unique client needs. Their target audience is broad but focused on brands that use animals for various media campaigns worldwide. They also represent pet industry experts like veterinarians and groomers, adding another dimension to their unique service offerings.

OffLeash is a branding and marketing agency situated in Pittsburgh, specializing in offering custom-made solutions for the pet industry. Renowned for their dynamic team of brand builders, storytellers, creatives, and strategists, the agency upholds its dedication to industry-specific expertise, collaborative work approach, and constant learning, while continually expanding its knowledge in a constantly changing market. 

Their array of services include brand stewardship, visual showcasing, and marketing platform management. OffLeash works closely with their clients, whom they views as partners, rather than customers. They excel in collaborating with pet industry entrepreneurs and businesses who aim to serve a higher purpose beyond revenue generation, assisting them in nurturing and growing their brands.

Working with Dog is an expert agency advocating for petpreneurs seeking profit in their businesses. Operated by marketing and pet enthusiasts Jane Harrell and Nichole J Smith, Working with Dog emphasizes six core values: Content, Coaching, Community, Clarity, Confidence, and Convenience. This ethos, infused with 40+ years of collective pet industry marketing experience, illustrates their comprehensive knowledge and dedication to their clients’ success.

The agency offers services that include marketing strategy, influencer platform utilization, digital publishing, and social media marketing. These diverse services cater to the dynamic needs of brands within the pet industry aiming to stand out and compete sustainably. Working with Dog not only aids in creating successful businesses and beautiful brands but also in accomplishing a balance between business success and personal freedom for their clients, making them an ideal choice for dedicated and passionate petpreneurs.

Paws PR, a division of P Jones Communications, is a public relations agency based in New York City that focuses on pet brands and animal protection organizations. Driven by a love for animals and an entrepreneurial spirit, its core values include developing effective communications strategies with a hands-on approach. Paws PR provides strategic communications, public relations for pet brands and animal welfare organizations, as well as corporate branding.

They are highly skilled in developing branding campaigns, new product launches, strategic management advising for today's digital world and providing publicity. Paws PR's target audience includes start-ups, mid-sized companies and large firms in the pet industry and animal shelters, along with animal welfare organizations. The company has a profound passion for making a positive impact on animal welfare issues which makes the company's services effective and compassionate.